How Fashion Entrepreneurs Working From Home Can Change the Future of Fashion with Innovative Fashion Startup Ideas
Work from home has become the new norm. Many are looking to set up small businesses or become freelancers. As the fashion industry adjusts to post-pandemic necessities, opportunities come with remote creative jobs. Virtual and augmented reality, social media, and the rising demand for personalized solutions enable editors, marketers, designers, fashion stylists, and fashion entrepreneurs to carve out their path to success online.
Best Fashion Business Ideas For Fashion Entrepreneurs & Digital Nomads Working Remotely in 2021!
#1
Try Fashion Resale
With tons of unsold fashion inventory available as a result of the pandemic recession, there is a market in reselling. Sell fashion items you have in stock through apps and websites like Thredup and Depop, or partner as a small boutique with third-party vendors like Etsy, eBay, and Poshmark.
#2
Join an Online Fashion Marketplace
Farfetch and Bulletin are supporting small businesses during the pandemic. If physical fashion retail isn’t an option anymore, offload past collection items online. Then, continue operations as an online boutique via marketplaces like Asos and Zalando.
#3
Build Your Own Online Fashion Store & Sell Directly
Nowadays, it is more profitable to make direct sales, because the cost of creating an e-commerce website or app couldn’t be lower. You can earn over 20-30% on the clothes you sell through your network! There are many no-code, template-based website builders that can help you easily build your online storefront.
#4
Open an Instagram Store
Enjoy the best of both worlds by combining social media marketing with retail! Did you know that 130 million unique users tap on an IG shopping post every month? Social shopping is the future of e-commerce. Power up your IG store with e-commerce platforms, so that you can process orders and receive payments.
#5
Earn a Living with Dropshipping
As explained by Shopify, using a dropshipping supplier means saving money on inventory space and not paying for products until you have sold them. A great example is Printify – a print-on-demand business model that enables you to virtually add your print design on any item, then sell! Other dropshipping platforms include Oberlo, Fondmart, and Griffati. These platforms pack and ship for you, and the product goes directly to the customer!
#6
Thrive as an Independent Fashion Designer
Your fashion startup can be accelerated online through fashion designer incubators. Not Just a Label is a platform that scales innovation and talent. It provides you with an online showroom and store, plus direct access to acclaimed stylists, buyers, celebrities, and editors. If you kickstart a fashion brand, Nineteenth Amendment is a pre-sale marketplace powered by N.A.bld that operates with the model of “see-now-buy-now-make-now”. Through this platform, you submit your collection samples, get bids from manufacturers and orders from clients, and produce on demand.
#7
Become a Fashion Book Writer
Fashion lovers with writing skills can showcase their knowledge! Receive guidance from the book “How to Become a Fashion Writer” by Malene Jorgensen, or attend Anna Wintour’s online Masterclass. Once you have drafted your fashion masterpiece, contact Bloomsbury, the leading publisher in the fashion field, or self-publish your eBook/ paperback for free with Kindle Direct Publishing on Amazon.
#8
Freelance as a Fashion Writer (or Start Your Own Fashion Blog)
If writing a fashion book sounds too intimidating, you can build up your credibility and experience as a fashion writer first. Fashion brands, online boutiques, and e-magazines need content for their newsletters, posts, trend reports, and product descriptions. Find large pool of clients on Upwork, Fiverr, and Flexijobs. Alternatively, host your own fashion blog. Chiara Ferragni’s The Blonde Salad is living proof of how successful a blog can get!
#9
Design Easy-to-Sell Items
While the one-size-fits-most fashion concept of Brandy Melville cannot be applied to the letter, it can inspire you to start a fashion brand. Most accessories don’t have size constraints, so they are easier to sell out of a limited inventory. T-shirts are also size-flexible and gender-neutral. There is also a rising trend in handmade crochet or knit apparels. Brands like Tanja’s Crochet and SHOP FLUFFY are often sold out – and customers don’t mind the long lead times when they know that they are getting high quality, handmade products.
#10
Offer Services as Virtual Personal Shopper or Wardrobe Stylist
Pursuing a career in fashion styling is more attainable than ever! Follow stylist Bree Jacoby’s footsteps to offer your service, or apply through platforms like Stylelab, Carlisle and J.Hilburn. Wishi, co-founded by celebrity stylist Karla Welch, is an app that offers real-time personal styling services with items from clients’ closets.
#11
Become a Social Media Fashion Influencer
Create an Instagram business account and find a social media marketing company like Promoshin that creates engaging content, or do it yourself. You can monetize your following via brand endorsements and sponsorships. One of the top influencers for 2021? Camila Coehlo with 8.9m followers! Fashion brands like H&M are also looking for micro influencers to become their brand ambassadors.
#12
Build an Online Fashion Rental Business
Rent the Runway takes the lead in this field – but who says you can’t do a rental website yourself? Software tools like Rentle and TapGoods already have the technology covered.
#13
Create Your Fashion Podcast
One of the trends that endure is podcasting, and fashion is definitely a popular topic! Podcast platforms like PodBean and QuilPodcasting can help you secure brand sponsorships and ads.
#14
Organize Virtual Fashion Events, Shows, and Presentations
As a fashion PR or fashion designer, you can streamline your client’s fashion events via Instagram and YouTube. BrandLab360 offers bespoke virtual reality solutions and an immersive digital platform for events.
#15
Become a Fashion Publicist
Fashion PR for small brands is a great WFH fashion job. Reach out to magazine editors, style directors, and celebrity stylists on behalf of brands you represent to land editorials, red carpet looks, and collaborations.
#16
Launch a YouTube Fashion Channel
Post engaging videos with tips, trends, and fashion-related themes. The more followers you have subscribing to your channel, the greater the likelihood of you securing paid advertisements and brand sponsorships. Aimee Song of Song of Style is one of the top fashion YouTubers spicing up her content with the Californian lifestyle and her own fashion line!
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♬ original sound – thenavarose
#17
Upcycle Fashion Items
In the era of sustainable fashion, altering clothes via embroidery, patchwork, painting, knitting, and other techniques is both environmentally responsible and profitable. You can partner with platforms like Reture to sell your upcycled fashion creations online.
#18
Sell Your Craft, Literally!
For those with artistic talents, apart from selling handmade products like clothing and accessories, you can also help other fashion-lovers customize their favorite apparels with bespoke artwork. From hand painted Nike sneakers to Louis Vuitton trunk, the world is your canvas!
